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Were gonna zig while others zag, Strauss explains.
Thats particularly true given the economic recession due to the coronavirus pandemic.
At least initially, Peacocks promise of free will come with an asterisk.
Anyone else will have to pay $5 per month to get the so-called Peacock Premium.
But if you want to upgrade, he adds, That choice is there.
Strauss thinks that concern will go away once consumers check out the starter level of the service.
Were going to market with something thats gonna feel very satisfying.
Its meant to feel like this is a really robust service, he says.
Were going to get a double dose of Olympics in a very short period of time, Lazarus says.
We made the strategic decision to not call ourselves NBC Plus, Strauss says.
We think weve got a recipe thats gonna really resonate in the market, Strauss says.
