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To be American is to hear a nagging voice in your head asking when youll be a success.
Obie is the leader of Founders American Merchandise, a.k.a.
FAM, a pyramid scheme a laAmwayorMary Kay.
FAM is a cult or a religion that doesnt label itself as such.
Sometimes he gets so excited that he lip-syncs along with Obie and dances to his words.
Dunsts character, Krystal Stubbs, is a FAM skeptic, but shes married into the faith.
The more crafty and ruthless and brazen she is, the more success she has.
The format is flexible enough to allow for long, self-contained scenes that feel like compact mini plays.
This series has been a pet project of Dunsts for years.
