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Joe Neff knew there was trouble when the horror films started vanishing.
Some got calls informing them that an existing booking had been revoked.
He asked the theater to double-check with Disney to see to it there hadnt been some mistake.
And there might be some exemptions granted for special occasions such as anniversaries.
In some ways, this is just standard operating procedure for Disney.
But Disney is one thing, Fox is another.
For such theaters, repertory screenings make business sense, too.
But over the course of a year, it all adds up.
A lot of these movies are what youd call steady earners for theaters.
You show them, and people turn up.
But why, exactly, is Disney doing this?
Thats not clear at this point.
A more convincing theory is that this is just how Disney does business.
Or showingOrangutans 4 toan audience of three.
But as an ancient proverb states, when elephants fight, its the grass that suffers.
Why would a distributor make it harder to be in the movie theater business now?
I mean, we didnt even getA Star Is Bornuntil weeks after the Oscars, she says.
But that hasnt helped her make her case to Disney.
Huge chains are able to survive under these conditions (though not easily).
Remove it, and survival becomes much harder.
Time to wish upon a star.
